Pinkberry to accept Google Wallet at 69 retail locations
March 19, 2012
Google Wallet, which the company rolled out
May 2011, is designed to store credit card and coupon data directly on a
mobile device. Customers with Google Wallet can tap their phone on a
point of sale (POS) kiosk to transfer payments or redeem discounts.
As part of the promotion, Pinkberry will give consumers who use Google Wallet in 69 locations throughout New York, San Francisco, Chicago, Washington D.C. and Los Angeles a 10 percent discount on frozen yogurt through April 30, the blog said.
"Pinkberry customers can now pay and redeem coupons with one simple tap of their phone at the register,” said a Google spokesperson. “We're excited to have Pinkberry join a fast-growing ecosystem by demonstrating how easy it is to implement the Google Wallet SingleTap experience."
Other brands listed by Google that use SingleTap, which allows companies to accept payment and process coupons and discounts, include Banana Republic, Bloomingdales, and Jamba Juice. Brands that use Google Wallet for “tap and pay”, which can only be used for purchasing, include Jack in the Box, Duane Reade, and Radio Shack.
As part of the promotion, Google and Pinkberry will be hosting free
tasting events at two of the stores locations in the Los Angeles area,
where consumers can also try out the app.
The frozen yogurt company, which could not be reached immediately for comment, did not specify if this would lead to a roll-out to all of Pinkberry's stores.
My Comments: The way technology has been advancing amazes me. When you walk into an apple store you see many employees walking around with Iphones, at first glance you believe it's just as if they're modeling them. Then when you ask to check out and purchase whatever you want to buy, or if you have a question about your account, they don't go anywhere, not to a cash register, or a back room. They turn on their Iphone ask you a few basic questions while they type away as if they are texting and next thing you know they are swiping you credit card on a device attached to the top of their phones. This is the same thing that Pinkberry is looking to do. They will be using Google Wallet as a way to store the customer information that they need. Along with apple, I feel like Google is becoming so popular. Any computer program that you might need, Google has. There is a social network, documents, email, even this blog is Google!
As part of the promotion, Pinkberry will give consumers who use Google Wallet in 69 locations throughout New York, San Francisco, Chicago, Washington D.C. and Los Angeles a 10 percent discount on frozen yogurt through April 30, the blog said.
"Pinkberry customers can now pay and redeem coupons with one simple tap of their phone at the register,” said a Google spokesperson. “We're excited to have Pinkberry join a fast-growing ecosystem by demonstrating how easy it is to implement the Google Wallet SingleTap experience."
Other brands listed by Google that use SingleTap, which allows companies to accept payment and process coupons and discounts, include Banana Republic, Bloomingdales, and Jamba Juice. Brands that use Google Wallet for “tap and pay”, which can only be used for purchasing, include Jack in the Box, Duane Reade, and Radio Shack.
As part of the promotion, Google and Pinkberry will be hosting free
tasting events at two of the stores locations in the Los Angeles area,
where consumers can also try out the app.The frozen yogurt company, which could not be reached immediately for comment, did not specify if this would lead to a roll-out to all of Pinkberry's stores.
My Comments: The way technology has been advancing amazes me. When you walk into an apple store you see many employees walking around with Iphones, at first glance you believe it's just as if they're modeling them. Then when you ask to check out and purchase whatever you want to buy, or if you have a question about your account, they don't go anywhere, not to a cash register, or a back room. They turn on their Iphone ask you a few basic questions while they type away as if they are texting and next thing you know they are swiping you credit card on a device attached to the top of their phones. This is the same thing that Pinkberry is looking to do. They will be using Google Wallet as a way to store the customer information that they need. Along with apple, I feel like Google is becoming so popular. Any computer program that you might need, Google has. There is a social network, documents, email, even this blog is Google!
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